Below you'll find the top 50 fitness trends for 2026, spotted by Rising Trends's trend radar algorithm.
These topics were detected from online sources including TikTok, X (Twitter), Instagram, Reddit, news outlets, and Google Search data. Each trend has at least 1,000+ monthly searches and over 20% year-over-year growth.
All fitness trends with over 20% year-over-year growth, ranked by search volume.
| # | Topic | 5Y Trend | Search Vol. | Growth 1Y |
|---|---|---|---|---|
| 1 | 15 Minute Timer | 673,000 | +174% | |
| 2 | Smart Rings | 550,000 | +508% | |
| 3 | Vibration Plate | 450,000 | +233% | |
| 4 | Tai Chi Walking | 450,000 | +99X | |
| 5 | Hyrox | 301,000 | +174% | |
| 6 | Creatine Monohydrate | 201,000 | +22% | |
| 7 | Vibration Plate Benefits | 201,000 | +172% | |
| 8 | Womens Activewear | 201,000 | 17X | |
| 9 | Weight Vest | 165,000 | +22% | |
| 10 | Lymphatic Drainage | 135,000 | +123% | |
| 11 | Home Gym Equipment | 135,000 | +49% | |
| 12 | Dead Bug Exercise | 110,000 | +232% | |
| 13 | Hollow Socks | 110,000 | +172% | |
| 14 | Nitric Oxide | 110,000 | +22% | |
| 15 | Padel | 110,000 | +49% | |
| 16 | Insulated Water Bottles | 110,000 | +122% | |
| 17 | Insulated Water Bottle | 110,000 | +122% | |
| 18 | Electrolyte Drink Mix | 90,500 | 31X | |
| 19 | Pilates Socks | 90,500 | +22% | |
| 20 | Whey Protein Isolate | 90,500 | +234% | |
| 21 | Overhead Press | 74,000 | +22% | |
| 22 | Instant Hydration | 74,000 | +173% | |
| 23 | Fitness Application | 60,500 | +234% | |
| 24 | Tai Chi Walking For Seniors | 60,500 | +99X | |
| 25 | Asian Pilates | 60,500 | +99X | |
| 26 | Fitness App | 60,500 | +234% | |
| 27 | Puppy Yoga | 60,500 | +234% | |
| 28 | Electrolyte Powder | 49,500 | +22% | |
| 29 | Hardy Weight Gain | 40,500 | +99X | |
| 30 | Tai Chi Workout | 40,500 | +820% | |
| 31 | Hot Yoga Classes | 40,500 | 11X | |
| 32 | High Protein Bars | 40,500 | +820% | |
| 33 | Whey Protein Concentrate | 40,500 | +124% | |
| 34 | Curved Treadmill | 40,500 | +400% | |
| 35 | Afterburn | 40,500 | 21X | |
| 36 | Creatine For Women | 40,500 | +49% | |
| 37 | Hip Thrust Machine | 40,500 | +22% | |
| 38 | Pilates Equipment | 27,100 | +124% | |
| 39 | Open-ear Earbuds | 27,100 | +50% | |
| 40 | Fitness Studio Near Me | 27,100 | +50% | |
| 41 | Gym Kit | 27,100 | +516% | |
| 42 | Pilates Ring | 27,100 | +174% | |
| 43 | Greek Yogurt Protein | 27,100 | +50% | |
| 44 | Tdee Calculator Free | 27,100 | +50% | |
| 45 | Smart Home Gyms | 22,200 | +405% | |
| 46 | Fitness Smartwatch | 18,100 | 21X | |
| 47 | Amex Lululemon Credit | 18,100 | +99X | |
| 48 | Portable Massage Guns | 18,100 | 14X | |
| 49 | Pre Workout Powder | 18,100 | +22% | |
| 50 | Pure Fitness | 14,800 | +22% |
Showing top 10 of 50 fitness trends
| Category | Market Size | Growth | Leaders |
|---|---|---|---|
| Mind-Body Movement | ~$12.5B | ~9.6% CAGR | CorePower, Alo Moves |
| Recovery & Thermal | ~$7.8B | ~14.2% CAGR | Plunge, HOKA, Therabody |
| Home Gym Equipment | ~$14.8B | ~4.8% CAGR | Rogue, REP, Tonal |
| Functional Hydration | ~$32B | ~7.5% CAGR | LMNT, Liquid IV, Prime |
| Functional Training | ~$18B | ~8.1% CAGR | F45, GORUCK, Functional45 |
| Fitness Technology | ~$16B | ~11.5% CAGR | Whoop, Oura, Garmin |
CAGR = compound annual growth rate
For a breakdown of how we spot these movements before they peak, see our guide on Google Trends for market research where we explain our methodology.
Eastern movement practices are experiencing unprecedented Western adoption. "Tai chi walking" has exploded to 301,000 monthly searches with astonishing growth, while "tai chi workout" generates 60,500 searches at +1,275% year-over-year. Meanwhile, "puppy yoga" has hit 40,500 searches growing +82% as people seek joyful, low-pressure movement.
The fitness industry is witnessing a fundamental shift from intensity-focused training to movement practices that integrate body, breath, and mindfulness.
Mind-body fitness is surging because:
The mind-body fitness market is projected to reach $12.5 billion by 2028, with tai chi and qigong growing fastest among modalities.
Tai Chi Walking (301,000 searches, massive YoY growth) – A walking meditation combining tai chi principles with locomotion. Particularly popular among those recovering from injury or seeking low-impact cardio with cognitive benefits.
Tai Chi Workout (60,500 searches, +1,275% YoY) – Structured tai chi sessions positioned as fitness rather than martial arts. YouTube has democratized access to quality instruction.
Puppy Yoga (40,500 searches, +82% YoY) – Yoga classes with adoptable puppies roaming the studio. Combines the mood-boosting effects of animal interaction with gentle movement. Events often sell out in minutes.
Chair Yoga (40,500 searches) – Yoga adapted for those with mobility limitations. Growing in corporate wellness programs and senior centers as an accessible entry point.
Aerial Yoga (40,500 searches) – Yoga performed in silk hammocks that allow inversions and deeper stretches. Appeals to those seeking Instagram-worthy experiences with genuine physical benefits.
Recovery has evolved from afterthought to priority. "Cold plunge" commands 60,500 monthly searches, "sauna near me" generates 165,000 searches, and "recovery shoe" has grown +124% with 22,200 searches. The concept of "contrast therapy" – alternating hot and cold – is up +50%.
What professional athletes have known for decades is now accessible to everyone: recovery isn't passive – it's an active component of getting stronger.
The recovery revolution is happening because:
The recovery and wellness market is growing at 14.2% annually, faster than traditional fitness equipment.
Cold Plunge (60,500 searches) – Deliberate cold water immersion for benefits including reduced inflammation, improved mood, and enhanced recovery. Plunge made home cold tubs mainstream at ~$5,000.
Sauna Near Me (165,000 searches) – Local sauna searches indicate people want heat therapy but may not have home space. Infrared sauna studios are opening in every major city.
Recovery Shoe (22,200 searches, +124% YoY) – Maximally cushioned footwear designed specifically for post-workout wear. HOKA and Oofos dominate this emerging category.
Contrast Therapy (8,100 searches, +50% YoY) – Alternating between hot (sauna) and cold (plunge) exposure. The protocol typically involves 3-4 rounds of 15-20 minutes hot, 2-3 minutes cold.
Compression Recovery Boots (2,400 searches, +85% YoY) – Pneumatic leg sleeves that massage muscles and improve circulation. Normatec (now Hyperice) pioneered the category.
The pandemic-era home gym boom has matured into a permanent category. "Home gym equipment" maintains 110,000 monthly searches with +82% growth, while "vibration plate benefits" generates 74,000 searches at +49% and specialty items like "belt squat machine" show +49% growth.
Home fitness has evolved from treadmills gathering dust to purpose-built training spaces that rival commercial gyms.
Home fitness is thriving because:
The home fitness equipment market is valued at $14.8 billion and continues steady growth despite gym reopenings.
Home Gym Equipment (110,000 searches, +82% YoY) – Comprehensive searches indicate people building full home setups, not just single items. Power racks, plates, and benches lead purchases.
Vibration Plate Benefits (74,000 searches, +49% YoY) – Whole-body vibration platforms claim to enhance workouts and recovery. While evidence is mixed, consumer interest remains strong, especially among older adults.
Belt Squat Machine (14,800 searches, +49% YoY) – A squat variation that loads the hips instead of spine. Exploded in popularity as people seek to train legs without back stress. Rogue's Monster Rhino set the standard.
Mini Stepper Machine (1,600 searches, +82% YoY) – Compact cardio devices perfect for apartment dwellers or office use. Low-impact alternative to treadmills.
Music Punching Machine (4,400 searches, +132% YoY) – Boxing pads with lights that sync to music, gamifying combat training. Popular on TikTok and increasingly in home gyms.
Hydration has been reinvented. "Electrolyte drink mix" has surged an extraordinary +1,986% year-over-year to 60,500 searches, "hydrogen water" commands 90,500 searches at +50% growth, and "protein water" reaches 33,100 searches at +49%.
Sports drinks have evolved from sugar-laden Gatorade to functional beverages that serve specific physiological purposes.
Functional hydration is exploding because:
The functional beverage market is projected to reach $32 billion by 2027, with electrolyte products leading growth.
Electrolyte Drink Mix (60,500 searches, +1,986% YoY) – The standout fitness trend of 2026. LMNT sparked this revolution with their no-sugar, high-sodium formula. Competitors are flooding the market.
Hydrogen Water (90,500 searches, +50% YoY) – Water infused with molecular hydrogen (H2), claimed to reduce oxidative stress and inflammation. While research is early, consumer interest is strong.
Protein Water (33,100 searches, +49% YoY) – Clear, refreshing protein drinks that don't taste like traditional shakes. Isopure and Premier Protein lead the category.
Instant Hydration (49,500 searches, +234% YoY) – The concept of rapidly restoring hydration status, driven by IV therapy centers and oral rehydration solutions.
Sparkling Protein Water (9,900 searches, +662% YoY) – The intersection of protein supplementation and sparkling water trends. Appeals to those who want function without heaviness.
Exercise selection has shifted toward movements that translate to real life. "Dead bug exercise" generates 74,000 monthly searches with +124% growth, while "afterburn" hits 74,000 searches at +2,983% and "rucking" maintains strong interest at 27,100 searches.
The era of isolated muscle training is giving way to integrated movement patterns that improve how people function outside the gym.
Functional training dominates because:
The functional training market is growing at 8.1% CAGR as gyms add turf, sleds, and movement-focused equipment.
Dead Bug Exercise (74,000 searches, +124% YoY) – A core exercise where you lie on your back and alternate extending opposite arm and leg. Physical therapists love it for teaching core stability without spine stress.
Afterburn (74,000 searches, +2,983% YoY) – The phenomenon where high-intensity exercise elevates metabolism for hours afterward (excess post-exercise oxygen consumption, or EPOC). Drives interest in HIIT programming.
Rucking (27,100 searches) – Walking with a weighted backpack. Originated in military training, now embraced by those wanting low-impact cardio with resistance. GORUCK built a brand around it.
Step Ups Exercise (14,800 searches, +49% YoY) – A fundamental movement pattern returning to popularity. Unilateral leg work that builds strength and exposes imbalances.
Rope Flow (1,900 searches, +46% YoY) – A meditative movement practice using a weighted rope in flowing patterns. Builds coordination, grip strength, and shoulder mobility while inducing flow state.
Data-driven fitness continues to evolve. "TDEE calculator free" generates 33,100 searches at +174% growth, "fitness tracker app" maintains 3,600 searches with steady interest, and "habit tracking app" has surged +230% as people focus on consistency over intensity.
Technology has moved from simply counting steps to providing actionable insights that shape training decisions.
Fitness tech is advancing because:
The fitness technology market is growing at 11.5% CAGR, driven by wearables and connected equipment.
TDEE Calculator Free (33,100 searches, +174% YoY) – Tools that estimate daily calorie needs based on activity level. Essential for anyone serious about nutrition and body composition.
Habit Tracking App (2,900 searches, +230% YoY) – Apps that help build consistent exercise routines through streaks, reminders, and accountability. Consistency beats intensity for long-term results.
Cooper Test Calculator (5,400 searches, +650% YoY) – A classic 12-minute run test to estimate VO2 max. Resurgent interest shows people want to quantify their cardiovascular fitness.
Free Calorie Tracker App (5,400 searches, +184% YoY) – Nutrition tracking apps that don't require subscription. MyFitnessPal free tier and alternatives serve this demand.
Open-Ear Earbuds (22,200 searches, +50% YoY) – Headphones that allow ambient sound while exercising outdoors. Safety-conscious runners and cyclists drive adoption. Shokz leads the category.
The fitness landscape of 2026 tells a clear story: training is becoming more intelligent, more integrated, and more sustainable. Whether consumers are flowing through tai chi (301K searches), plunging into cold water for recovery, mixing electrolytes (+1,986% growth), or perfecting their dead bug for core stability (+124%) – the common thread is intentionality.
The winning approaches in fitness share these characteristics:
For entrepreneurs and investors, the data points to several high-growth opportunities: mind-body fusion formats, home recovery equipment, functional hydration products, and fitness technology that bridges tracking with actionable coaching.
+24,000 Emerging Trends
+4,000 Breakout Apps
+70 Mega Trends
Trend Analysis Tool