Below you'll find the top 50 skincare trends for 2026, spotted by Rising Trends's trend radar algorithm.
These topics were detected from online sources including TikTok, X (Twitter), Instagram, Reddit, news outlets, and Google Search data. Each trend has at least 1,000+ monthly searches and over 20% year-over-year growth.
All skincare trends with over 20% year-over-year growth, ranked by search volume.
| # | Topic | 5Y Trend | Search Vol. | Growth 1Y |
|---|---|---|---|---|
| 1 | Spas Near Me | 823,000 | +22% | |
| 2 | Azelaic Acid | 368,000 | +83% | |
| 3 | Collagen Supplements | 301,000 | +123% | |
| 4 | Aluminum-free Deodorant | 301,000 | +123% | |
| 5 | Eczema Treatment | 246,000 | +22% | |
| 6 | Ghk Cu | 246,000 | 14X | |
| 7 | Astaxanthin | 201,000 | +172% | |
| 8 | Glycolic Acid | 165,000 | +22% | |
| 9 | Hypochlorous Acid Spray | 135,000 | +23% | |
| 10 | Cyperus Rotundus Oil | 110,000 | +643% | |
| 11 | Hypochlorous Acid | 90,500 | +22% | |
| 12 | Cosmetic Dentistry Near Me | 90,500 | +83% | |
| 13 | Rhode Bronzer | 90,500 | +99X | |
| 14 | Urea Cream | 74,000 | +49% | |
| 15 | Antiaging Serums | 74,000 | +83% | |
| 16 | Bemotrizinol | 60,500 | 32X | |
| 17 | Bemotrizinol Sunscreen | 60,500 | 47X | |
| 18 | Pdrn | 60,500 | +234% | |
| 19 | Antiaging Moisturizer | 60,500 | +400% | |
| 20 | Hydrocolloid Patches | 49,500 | +22% | |
| 21 | Retinol Body Lotions | 49,500 | +234% | |
| 22 | Skin Peptides | 40,500 | +124% | |
| 23 | Hammam | 40,500 | +49% | |
| 24 | Peptide Skincare | 40,500 | +124% | |
| 25 | Peptides For Skin | 40,500 | +124% | |
| 26 | Copper Peptide | 40,500 | +309% | |
| 27 | Cyklar Body Wash | 40,500 | +650% | |
| 28 | Tanning Peptide | 40,500 | +820% | |
| 29 | Mandelic Acid | 40,500 | +49% | |
| 30 | Red Light Mask | 40,500 | +22% | |
| 31 | Non Toxic Skincare | 33,100 | 17X | |
| 32 | Cruelty Free Skincare | 33,100 | +652% | |
| 33 | Sea Buckthorn | 33,100 | +22% | |
| 34 | Clean Beauty Brand | 27,100 | +235% | |
| 35 | Esthetician Jobs Near Me | 27,100 | +22% | |
| 36 | Medical Grade Skincare | 27,100 | +311% | |
| 37 | Cleaning Makeup | 27,100 | +402% | |
| 38 | Centella Asiatica | 27,100 | +22% | |
| 39 | Clean Makeup | 27,100 | +402% | |
| 40 | Kbeauty | 27,100 | +22% | |
| 41 | Pdrn Serum | 27,100 | +174% | |
| 42 | Cheap Pedicure Near Me | 22,200 | +23% | |
| 43 | K Beauty Skincare | 22,200 | +517% | |
| 44 | Ferulic Serum | 22,200 | +23% | |
| 45 | At Home Microneedling | 22,200 | +23% | |
| 46 | Microneedling At Home | 22,200 | +23% | |
| 47 | Rf Microneedling | 22,200 | +23% | |
| 48 | Peptide Supplement | 22,200 | +124% | |
| 49 | Cheapest Pedicure Near Me | 22,200 | +23% | |
| 50 | Hydrocolloid Roll | 18,100 | +235% |
Showing top 10 of 50 skincare trends
| Category | Market Size | Growth | Leaders |
|---|---|---|---|
| Light Therapy Devices | ~$1.2B | ~12.5% CAGR | CurrentBody, Omnilux |
| Active Ingredients | ~$15B | ~8.2% CAGR | The Ordinary, Paula's Choice |
| K-Beauty & Global Rituals | ~$13.5B | ~9.1% CAGR | COSRX, Beauty of Joseon |
| Peptides & Anti-Aging | ~$4.8B | ~10.3% CAGR | The Ordinary, NIOD |
| Sun Protection | ~$14.7B | ~6.8% CAGR | Supergoop, La Roche-Posay |
| Clean & Natural Skincare | ~$11B | ~12.1% CAGR | Drunk Elephant, Fatco |
CAGR = compound annual growth rate
We refreshed this report on July 13, 2026 using our live trend database, the same feed behind the table above. Every figure below is a consumer search volume and its growth rate, not a clinical outcome. The headline this year: momentum has moved off last cycle's leaders. Red light therapy has cooled to 301,000 monthly searches and is trending down, and beef tallow has slipped into year-over-year decline even while holding 165,000 searches. The fastest growth now sits with ingestible collagen, copper peptides, daily sunscreen, and single-ingredient acids.
Important: this article reports what people are searching for, not medical advice. Skincare actives can irritate, so patch-test new products and see a board-certified dermatologist for persistent or medical skin concerns.
If you want to explore more trends like this across categories, sign up for Rising Trends and unlock the full experience.
Consumers keep shopping by ingredient rather than by brand. "Azelaic acid" leads the acid shelf at 301,000 monthly searches (+50% year over year), "salicylic acid" holds a large 246,000-search base, "glycolic acid" sits at 135,000 (+23% over six months), and "tranexamic acid" pulls 110,000 searches. The antimicrobial newcomer "hypochlorous acid spray" has climbed to 135,000 searches (+49% over six months).
The skincare aisle still reads like a chemistry syllabus, and the products that win name their active on the front of the bottle.
The ingredient-first habit keeps growing because:
Azelaic Acid (301,000 searches, +50% YoY): A multitasking acid marketed for tone, texture, and blemish-prone skin, and the fastest-growing high-volume active on the shelf.
Salicylic Acid (246,000 searches): The go-to BHA for congestion and breakouts holds one of the largest, most stable search bases in the category.
Glycolic Acid (135,000 searches, +23% over six months): The classic AHA for exfoliation and brightness keeps a steady climb as toners and overnight peels stay popular.
Tranexamic Acid (110,000 searches): Marketed for brightening and even tone, it has grown from a clinical footnote into a mainstream serum search.
Hypochlorous Acid Spray (135,000 searches, +49% over six months): A gentle antimicrobial mist marketed for calming blemish-prone and sensitive skin, now a routine step people reach for after workouts.
Peptides are the story of the year in topical skincare. "GHK-Cu", the copper tripeptide, has exploded to 246,000 monthly searches (+1,259% year over year), "copper peptide" adds 40,500 (+309%), and broad anti-aging searches are climbing with them: "anti-aging serums" at 110,000 (+809%) and "anti-aging moisturizer" up sharply to 60,500. Even "neck cream" has risen to 27,100 searches (+311%).
Copper peptides have jumped from insider forums to the front of the routine, and the language around them has shifted from clinical to everyday.
Peptide interest is climbing because:
GHK-Cu (246,000 searches, +1,259% YoY): The copper tripeptide behind the trend, marketed for firmness and repair, and one of the fastest-rising skincare searches anywhere.
Copper Peptide (40,500 searches, +309% YoY): The plain-language version of the same search, a sign the ingredient has crossed into mainstream vocabulary.
Anti-Aging Serums (110,000 searches, +809% YoY): The broad category term climbed steeply over the past year as peptide and retinoid serums went mass market.
Anti-Aging Moisturizer (60,500 searches): Up sharply year over year as shoppers look for peptide benefits in a simpler, once-daily format.
Neck Cream (27,100 searches, +311% YoY): Rising fast as the neck becomes the next frontier for firming and peptide products.
Beauty is increasingly swallowed, not just applied. "Collagen supplements" have surged +512% to 673,000 monthly searches, the single biggest skincare-adjacent search in the data, and "astaxanthin", a carotenoid antioxidant, is up +122% at 201,000 searches. The same peptide science driving topical serums is now marketed in powders and capsules taken for skin from the inside out.
The supplement aisle and the skincare aisle are merging, and shoppers increasingly build a routine that spans both.
Ingestible beauty is growing because:
Collagen Supplements (673,000 searches, +512% YoY): The breakout of the year, sitting at the intersection of skin, hair, and joint interest, and by far the largest riser in the category.
Astaxanthin (201,000 searches, +122% YoY): A carotenoid antioxidant climbing as a skin-and-longevity crossover in both capsule and topical forms.
Peptide Collagen Blends: Brands are folding peptide complexes into collagen powders, extending the copper-peptide topical trend into the ingestible aisle and giving the from-within category a science-forward story.
Daily sunscreen is finally showing up in the data as its own habit. "Broad spectrum sunscreen" has climbed to 135,000 monthly searches (+123% over six months), "best sunscreen" is up sharply to 60,500 (+511% over six months), and the mineral option "blue lizard sunscreen" has broken out to 74,000 searches. Inclusive-formula searches are rising too: "sunscreen for black people" is up +174% over six months at 27,100.
SPF has stopped being a summer purchase and started being a step, and the search behavior around formulas and finishes proves it.
Sun protection is trending because:
Broad Spectrum Sunscreen (135,000 searches, +123% over six months): The category-defining search, growing as UVA-plus-UVB protection becomes the default expectation.
Best Sunscreen (60,500 searches, +511% over six months): A high-intent comparison search rising fast as buyers hunt for the right daily formula.
Blue Lizard Sunscreen (74,000 searches, breakout, +512% over three months): A mineral sunscreen that broke out over the past two quarters on the back of sensitive-skin recommendations.
Sunscreen for Black People (27,100 searches, +174% over six months): Inclusive-formula demand made visible, as shoppers look for options without a chalky cast.
Lightweight Sunscreen (40,500 searches, +309% YoY): Texture-led searches climbing as everyday wear becomes the priority.
The K-beauty conversation has re-anchored. The umbrella search "k beauty skincare" has surged +1,041% to 33,100 monthly searches, and the marquee Korean-clinic ingredient "PDRN", a polynucleotide derived from salmon DNA, is up +234% at 49,500 (with "pdrn serum" adding 22,200). Korean retail and brand searches carry real volume: "olive young" at 246,000 (+49%) and "beauty of joseon" at 110,000.
Last year's snail-mucin and hammam searches have faded, and the momentum has consolidated around Korean actives and the retailers that stock them.
Global rituals keep winning because:
K Beauty Skincare (33,100 searches, +1,041% YoY): The umbrella search is climbing fastest of all, a sign the category is recruiting new buyers rather than just retaining fans.
PDRN (49,500 searches, +234% YoY): A salmon-derived polynucleotide marketed for skin rejuvenation, moving from Korean clinics into at-home serums.
PDRN Serum (22,200 searches, +174% YoY): The at-home format search rising alongside the ingredient itself.
Olive Young (246,000 searches, +49% YoY): The dominant Korean beauty retailer has become a destination search in its own right.
Beauty of Joseon (110,000 searches): A heritage-inspired brand holding a large, steady search base in Western markets.
Botanical oils are having a moment even as the ancestral wing cools. "Cyperus rotundus oil", from purple nutsedge, is up +1,011% at 110,000 monthly searches, and "neroli", the blossom oil, has jumped +643% to 165,000 (its three-month growth is steeper still). At the same time "beef tallow", last year's ancestral darling, has slipped into decline year over year despite holding 165,000 searches.
The pendulum that swung toward rendered animal fats is swinging back toward fragrant plant oils, and the data shows exactly where interest is landing.
Traditional ingredients keep cycling because:
Cyperus Rotundus Oil (110,000 searches, +1,011% YoY): An oil from purple nutsedge marketed for soothing and softening, and one of the biggest botanical risers of the year.
Neroli (165,000 searches, +643% YoY): A citrus-blossom oil climbing fast, with three-month growth outpacing its yearly rate as fragrance-forward skincare trends up.
Beef Tallow (165,000 searches, declining, -45% YoY): Still a large search, but the ancestral-skincare favorite has clearly cooled from its peak.
Leaf of Life Plant (27,100 searches, +516% YoY): A succulent used in traditional remedies, rising with the grow-your-own skincare crowd.
The skincare landscape of 2026 is high-tech and simple at the same time, global and personal. Whether shoppers are adding collagen supplements (673K searches, +512%), reaching for GHK-Cu copper peptides (246K), building a daily sunscreen habit (broad spectrum sunscreen 135K, +123% over six months), stocking single actives like azelaic acid (301K), or rediscovering botanical oils like neroli (165K, +643%), the common thread is intentionality backed by education.
The winning approaches in skincare now share these characteristics:
For entrepreneurs and investors, the data points to several high-growth opportunities: ingestible collagen and peptide crossovers, copper-peptide serums, cosmetically elegant daily sunscreens, inclusive SPF for deeper skin tones, and Korean actives like PDRN reaching Western shelves. See how Rising Trends helps you find trending skincare products before they saturate the market.
Thousands of Emerging Trends
Thousands of Breakout Apps
Mega Trends
Trend Analysis Tool