Below you'll find the top 50 pet trends for 2026, spotted by Rising Trends's trend radar algorithm.
These topics were detected from online sources including TikTok, X (Twitter), Instagram, Reddit, news outlets, and Google Search data. Each trend has at least 1,000+ monthly searches and over 20% year-over-year growth.
Top 50 Fastest-Growing Pet Trends
All pet trends with over 20% year-over-year growth, ranked by search volume.
1
Jumping Spider
246K vol+49%
2
Treats For Dogs
110K vol+82%
3
Interactive Cat Toys
110K vol2.7X
4
Scratching Post For Cats
90.5K vol+50%
5
Orb Weaver
90.5K vol+22%
6
Cat Water Fountains
74K vol+22%
7
Smart Bird Feeder
74K vol3.3X
8
Automatic Litter Boxes
60.5K vol+49%
9
Peppermint Oil For Mice
60.5K vol2.2X
10
Bearded Dragon Enclosure
60.5K vol3.3X
11
Puppy Yoga
60.5K vol2.7X
12
Cat Food Cans
49.5K vol+83%
13
Pet Cemetery
49.5K vol2.7X
14
Puppy Milk Replacement
40.5K vol2.2X
15
Freeze-dried Raw Dog Food
40.5K vol11.3X
16
Ball Python Enclosure
40.5K vol4.1X
17
Slow Feeder Dog Bowl
33.1K vol+22%
18
Aquarium Water Changer
33.1K vol7.5X
19
Pet Cremation Services
33.1K vol4.1X
20
Jumping Spider Enclosure
27.1K vol+83%
21
Human-grade Dog Food
27.1K vol6.2X
22
Plush Dog Bed
27.1K vol14.3X
23
Senior Dog Food
27.1K vol+83%
24
Dog Dental Chews
27.1K vol2.7X
25
Dog Toothbrush
22.2K vol+50%
26
Flying Bird Cat Toy
22.2K vol2.7X
27
Durable Dog Toys
22.2K vol4.1X
28
Pupsicle
22.2K vol+50%
29
Automatic Cleaning Litter Box
22.2K vol4.1X
30
Positive Reinforcement Dog Training
14.8K vol3.4X
31
Odor Eliminator For Pets
14.8K vol+83%
32
3d Printed Animal
14.8K vol2.2X
33
Cat Grimace Scale
14.8K vol7.8X
34
Dog Food Toppers
14.8K vol+49%
35
Dog Food Topper
14.8K vol+49%
36
Dental Chews For Dogs
14.8K vol2.2X
37
Chinook Dog
14.8K vol+22%
38
Chicken Waterer
14.8K vol+22%
39
Flyball
14.8K vol2.2X
40
Dog Dental Powder
12.1K vol2.8X
41
Natural Cat Litter
9.9K vol3.4X
42
Collagen For Dogs
8.1K vol+23%
43
Slow Dog Feeder
8.1K vol+50%
44
Donut Dog Bed
8.1K vol+23%
45
Dovecote
8.1K vol+23%
46
Pet House
8.1K vol+23%
47
Litter Box Cleaner
8.1K vol2.8X
48
Dog Chew Treat
8.1K vol8.1X
49
Dog Food Subscription
8.1K vol+23%
50
Grooming Products For Dogs
8.1K vol13.7X
#
Topic
5Y Trend
Search Vol.
Growth 1Y
1
Jumping Spider
246,000
+49%
2
Treats For Dogs
110,000
+82%
3
Interactive Cat Toys
110,000
+172%
4
Scratching Post For Cats
90,500
+50%
5
Orb Weaver
90,500
+22%
6
Cat Water Fountains
74,000
+22%
7
Smart Bird Feeder
74,000
+233%
8
Automatic Litter Boxes
60,500
+49%
9
Peppermint Oil For Mice
60,500
+123%
10
Bearded Dragon Enclosure
60,500
+234%
11
Puppy Yoga
60,500
+173%
12
Cat Food Cans
49,500
+83%
13
Pet Cemetery
49,500
+173%
14
Puppy Milk Replacement
40,500
+124%
15
Freeze-dried Raw Dog Food
40,500
11X
16
Ball Python Enclosure
40,500
+309%
17
Slow Feeder Dog Bowl
33,100
+22%
18
Aquarium Water Changer
33,100
+652%
19
Pet Cremation Services
33,100
+309%
20
Jumping Spider Enclosure
27,100
+83%
21
Human-grade Dog Food
27,100
+516%
22
Plush Dog Bed
27,100
14X
23
Senior Dog Food
27,100
+83%
24
Dog Dental Chews
27,100
+174%
25
Dog Toothbrush
22,200
+50%
26
Flying Bird Cat Toy
22,200
+174%
27
Durable Dog Toys
22,200
+311%
28
Pupsicle
22,200
+50%
29
Automatic Cleaning Litter Box
22,200
+311%
30
Positive Reinforcement Dog Training
14,800
+236%
31
Odor Eliminator For Pets
14,800
+83%
32
3d Printed Animal
14,800
+124%
33
Cat Grimace Scale
14,800
+679%
34
Dog Food Toppers
14,800
+49%
35
Dog Food Topper
14,800
+49%
36
Dental Chews For Dogs
14,800
+124%
37
Chinook Dog
14,800
+22%
38
Chicken Waterer
14,800
+22%
39
Flyball
14,800
+124%
40
Dog Dental Powder
12,100
+175%
41
Natural Cat Litter
9,900
+241%
42
Collagen For Dogs
8,100
+23%
43
Slow Dog Feeder
8,100
+50%
44
Donut Dog Bed
8,100
+23%
45
Dovecote
8,100
+23%
46
Pet House
8,100
+23%
47
Litter Box Cleaner
8,100
+179%
48
Dog Chew Treat
8,100
+710%
49
Dog Food Subscription
8,100
+23%
50
Grooming Products For Dogs
8,100
14X
Showing top 10 of 50 pet trends
Pet Industry: 2026's Defining Movements
Category
Market Size
Growth
Leaders
Smart Pet Tech
~$8B
~14.2% CAGR
Bird Buddy, Petcube
Premium Pet Food
~$45B
~9.8% CAGR
The Farmer's Dog, Stella & Chewy's
Pet Dental Care
~$2.5B
~11.5% CAGR
Greenies, Whimzees
Interactive Pet Toys
~$5B
~12.8% CAGR
Kong, Cheerble
Pet Wellness & Testing
~$3B
~15.3% CAGR
Embark, Wisdom Panel
Pet-Friendly Home
~$6B
~8.7% CAGR
Roomba, Dyson
CAGR = compound annual growth rate
For a breakdown of how we spot these movements before they peak, see our guide on Google Trends for market research where we explain our methodology.
1. Smart Pet Technology Revolution
Connected devices are transforming how we care for pets. "Smart bird feeder" has surged to 74,000 monthly searches with +233% year-over-year growth, while "interactive cat toy" generates 110,000 searches at +172% YoY. Even niche products like "flying bird cat toy" have grown +174% to 22,200 searches.
Smart Bird Feeder
74KVolume
30x5Y
Interactive Cat Toys
110KVolume
10x5Y
The pet industry is embracing IoT technology, creating products that entertain pets, monitor their health, and give owners peace of mind.
What's Driving This Shift
Smart pet tech is exploding because:
Work-from-home guilt: Remote workers want to monitor and entertain pets during meetings
AI integration: Species recognition, behavior analysis, and health monitoring are now affordable
Indoor cat health: Automated toys keep cats active when owners can't play
Separation anxiety solutions: Cameras and interactive devices reduce pet stress
The smart pet technology market is projected to reach $8 billion by 2028, growing faster than traditional pet products.
What's Gaining Momentum
Smart Bird Feeder (74,000 searches, +233% YoY) – AI-powered feeders that identify bird species, capture photos, and notify owners via app. Bird Buddy pioneered the category with over 1 million units sold.
Interactive Cat Toy (110,000 searches, +172% YoY) – Automated toys that mimic prey behavior, keeping cats engaged for hours. Features like random movement patterns and timer settings make them essential for indoor cats.
Flying Bird Cat Toy (22,200 searches, +174% YoY) – Motorized toys with vibrating wings that simulate real birds in flight. The lifelike movement triggers hunting instincts and provides exercise.
Smart Litter Box (2,400 searches) – Self-cleaning litter boxes with health monitoring that track weight, frequency, and waste patterns. Litter-Robot leads the premium segment.
Automatic Pet Door (1,900 searches) – Doors using microchip or collar sensors to allow only your pets entry. Prevents strays while giving pets freedom.
Real-Time GPS Tracker (1,900 searches) – Pet collars with live location tracking, escape alerts, and activity monitoring. Essential for outdoor cats and adventurous dogs.
Key Players
Bird Buddy – The viral smart bird feeder with AI species identification
Petcube – Pet cameras with treat dispensing and two-way audio
Litter-Robot – Premium self-cleaning litter box with health insights
Cheerble – Smart interactive toys for cats and dogs
2. Premium Pet Nutrition Takes Over
Pet owners are treating their animals like family members at mealtime. "Freeze-dried raw dog food" has exploded +1,025% year-over-year to 40,500 searches, while "human-grade dog food" generates 27,100 searches at +516% growth. Even supplements like "dog food toppers" maintain 14,800 searches as owners enhance basic kibble.
Freeze-dried Raw Dog Food
41KVolume
20x5Y
Human-grade Dog Food
27KVolume
10x5Y
The humanization of pet food continues accelerating, with owners demanding the same quality standards they expect for themselves.
Why Premium Pet Food Is Winning
Premium nutrition is surging because:
Pet humanization: Owners increasingly view pets as family members deserving quality food
Health awareness: Links between diet and pet health are better understood
Ingredient transparency: Pet food scandals made owners skeptical of traditional brands
Fresh delivery services: D2C brands made premium food convenient
Longevity focus: Owners want pets to live longer, healthier lives
The premium pet food market is valued at $45 billion and growing nearly 10% annually.
What's Gaining Momentum
Freeze-Dried Raw Dog Food (40,500 searches, +1,025% YoY) – Raw nutrition with the convenience of dry food. The freeze-drying process preserves nutrients while eliminating pathogens, offering a middle ground between raw and kibble.
Human-Grade Dog Food (27,100 searches, +516% YoY) – Pet food made in facilities meeting human food safety standards. The Farmer's Dog popularized the fresh, human-grade model.
Puppy Milk Replacement (40,500 searches, +124% YoY) – Formula for orphaned or supplemented puppies. Growing awareness of proper early nutrition drives searches.
Dog Food Toppers (14,800 searches, +49% YoY) – Broths, freeze-dried mixers, and flavor enhancers that transform boring kibble. An entry point to premium nutrition.
Collagen for Dogs (8,100 searches, +23% YoY) – Joint, skin, and coat supplements gaining traction as pet owners adopt human wellness trends for their animals.
Healthy Dog Treats (12,100 searches) – Natural, limited-ingredient treats without fillers or artificial additives. Owners scrutinize treat labels as closely as food.
Key Players
The Farmer's Dog – Fresh, human-grade dog food delivered to your door
Open Farm – Ethically sourced, transparently made pet food
Weruva – Human-grade wet food in recyclable packaging
3. Pet Dental Health Awareness
Oral care is emerging as a major pet wellness category. "Dog dental chews" has hit 27,100 searches with +174% growth, while "dog dental powder" generates 12,100 searches at +175% YoY. The broader "dog dental health" category maintains steady interest as vets emphasize the importance of oral care.
Dog Dental Chews
27KVolume
10x5Y
Dog Dental Powder
12KVolume
109x5Y
Pet owners are finally understanding that dental health impacts overall pet health, driving demand for preventive products.
Why Dental Care Is Trending
Pet dental health is growing because:
Vet education: More vets are explaining links between oral health and organ disease
Convenience products: Dental chews and water additives make care easy
Cost awareness: Dental cleanings under anesthesia are expensive; prevention is cheaper
Visual evidence: Owners can see and smell the difference good dental care makes
Pet longevity goals: Healthy teeth mean healthier, longer lives
The pet dental care market is projected to reach $2.5 billion by 2027.
What's Gaining Momentum
Dog Dental Chews (27,100 searches, +174% YoY) – Treats that mechanically clean teeth while dogs chew. VOHC-approved products offer verified plaque and tartar reduction.
Dog Dental Powder (12,100 searches, +175% YoY) – Sprinkle-on supplements that fight bacteria and freshen breath without brushing. The convenience factor drives adoption among brush-resistant pet owners.
Dog Dental Health (1,900 searches) – General searches indicating growing awareness of canine oral care importance. Education is driving product searches.
Slow Dog Feeder (8,100 searches, +50% YoY) – While not strictly dental, these bowls promote slower eating which aids digestion and can reduce gulping-related dental issues.
Key Players
Greenies – The original dental treat, now with multiple formulations
Nylabone – Dental chews and long-lasting chew toys
4. Birdwatching Goes High-Tech
Backyard birdwatching is experiencing a tech-driven renaissance. "Smart bird feeder" generates 74,000 searches at +233% growth, while "bird feeder with camera" maintains 33,100 searches. Traditional "bird feeder" searches remain strong at 40,500 as the hobby attracts new enthusiasts.
Bird Feeder With Camera
33KVolume
+652%5Y
Bird Feeder
41KVolume
-18%5Y
The pandemic sparked interest in backyard nature, and technology is keeping that interest alive by making birdwatching more engaging and educational.
What's Driving the Birdwatching Boom
Birdwatching tech is surging because:
Pandemic nature connection: People discovered backyard wildlife during lockdowns
AI identification: Apps and smart feeders identify species automatically
Social sharing: Bird photos and videos perform well on social media
Conservation awareness: Understanding local bird populations matters
Multi-generational appeal: Tech bridges younger and older nature enthusiasts
The birdwatching market, including feeders and accessories, is valued at over $5 billion globally.
What's Gaining Momentum
Smart Bird Feeder (74,000 searches, +233% YoY) – AI-powered feeders with cameras that identify species, capture photos, and send notifications. Bird Buddy raised over $10M on Kickstarter and sparked the category.
Bird Feeder with Camera (33,100 searches) – Traditional feeders upgraded with cameras for close-up bird watching. Appeals to those wanting tech without full AI integration.
Bird Feeder (40,500 searches) – The traditional category remains strong as entry points to the hobby. Squirrel-proof and specialized feeders drive innovation.
Key Players
Bird Buddy – The viral AI bird feeder with species identification
Birdfy – Smart feeder competitor with solar options
Duncraft – Traditional bird feeding supplies and expertise
Pet owners want to understand their animals at the genetic level. "Dog DNA test" generates 135,000 monthly searches as owners seek breed and health insights. The "cat grimace scale" has exploded +679% to 14,800 searches as pain assessment tools go mainstream.
Dog Dna Test
135KVolume
N/A5Y
Cat Grimace Scale
15KVolume
14799x5Y
From ancestry curiosity to proactive health management, pet genetic and diagnostic testing is becoming routine.
Why Pet Testing Is Mainstream
Pet health testing is growing because:
Breed curiosity: Mixed-breed owners want to know their dog's heritage
Health risk prediction: DNA tests identify genetic disease predispositions
Personalized care: Knowing breed composition helps tailor exercise and nutrition
Pain recognition: Tools like the cat grimace scale help owners identify suffering
Vet partnership: Test results inform veterinary care decisions
The pet DNA testing market is growing at 15% annually as tests become more affordable and comprehensive.
What's Gaining Momentum
Dog DNA Test (135,000 searches) – Home kits that identify breed composition, relatives, and health markers. Embark and Wisdom Panel dominate with tests screening for 200+ conditions.
Cat Grimace Scale (14,800 searches, +679% YoY) – A veterinary pain assessment tool that evaluates five facial features to detect acute pain in cats. Going viral as owners learn to recognize feline distress.
Dog Age in Human Years Calculator (9,900 searches) – Tools using new research that accounts for breed and size, moving beyond the outdated "7 years" rule.
Key Players
Embark – Most comprehensive dog DNA test with health screening
Wisdom Panel – Affordable DNA testing for dogs and cats
Homes are being designed around pet needs. "Best robot vacuum for pet hair" generates 27,100 searches, while "odor eliminator for pets" maintains 14,800 searches at +83% growth. Even specialized products like "stainless steel litter box" hit 60,500 searches as owners upgrade basics.
Stainless Steel Litter Box
61KVolume
37x5Y
Odor Eliminator For Pets
15KVolume
+236%5Y
Pet ownership is influencing home product purchases, from flooring to furniture to cleaning devices.
Why Pet-Friendly Products Are Essential
Pet home products are trending because:
Multi-pet households: More pets mean more hair, odor, and maintenance
Allergy management: HEPA filtration and air purifiers address pet dander
Material innovation: Stainless steel and antimicrobial materials reduce odors and bacteria
Smart home integration: Robot vacuums schedule cleaning around pet activity
Premium expectations: If food is upgraded, why not litter boxes and cleaning products?
The pet-friendly home products category is valued at $6 billion and growing steadily.
What's Gaining Momentum
Stainless Steel Litter Box (60,500 searches) – Non-porous, odor-resistant litter boxes that don't absorb smells or harbor bacteria like plastic. The premium choice for multi-cat households.
Best Robot Vacuum for Pet Hair (27,100 searches) – Robot vacuums with tangle-free brushes and strong suction designed for pet households. Models from iRobot and Roborock lead searches.
Odor Eliminator for Pets (14,800 searches, +83% YoY) – Enzyme-based cleaners that break down pet odors at the molecular level rather than masking them.
Best Air Purifier for Pets (12,100 searches) – HEPA and activated carbon purifiers that eliminate dander, hair, and odors for allergy-prone households.
Peppermint Oil for Mice (60,500 searches, +123% YoY) – Natural pest deterrent trending among pet owners seeking non-toxic alternatives to protect their animals.
Key Players
iRobot (Roomba) – Market leader in robot vacuums with pet-specific features
Roborock – Premium robot vacuums with mop functions
Dyson – High-performance vacuums and air purifiers
Nature's Miracle – Enzyme-based pet stain and odor eliminators
Summary
The pet industry of 2026 reveals owners who treat their animals as genuine family members. Whether investing in smart bird feeders (+233% growth), upgrading to freeze-dried raw dog food (+1,025%), prioritizing dental chews (+174%), running dog DNA tests (135K searches), or buying stainless steel litter boxes (60K searches) – the common thread is premiumization across every category.
The winning trends in pet care share these characteristics:
Technology integration making pet care smarter and more connected
Human-grade standards applied to pet nutrition and products
Preventive health focus rather than reactive treatment
Convenience without compromise on quality or safety
For entrepreneurs and investors, the data points to several high-growth opportunities: smart pet devices, premium and functional pet nutrition, dental health products, and pet-friendly home solutions.