Below you'll find the top 33 pet trends for 2026, spotted by Rising Trends's trend radar algorithm.
These topics were detected from online sources including TikTok, X (Twitter), Instagram, Reddit, news outlets, and Google Search data. Each trend has at least 1,000+ monthly searches and over 20% year-over-year growth.
All pet trends with over 20% year-over-year growth, ranked by search volume.
| # | Topic | 5Y Trend | Search Vol. | Growth 1Y |
|---|---|---|---|---|
| 1 | Premium Dog Food | 110,000 | +232% | |
| 2 | Automatic Litter Box | 74,000 | +22% | |
| 3 | Puppy Yoga | 60,500 | +49% | |
| 4 | Gusano Barrenador | 49,500 | +234% | |
| 5 | Ball Python Enclosure | 49,500 | +83% | |
| 6 | Pet Cemetery | 40,500 | +22% | |
| 7 | Premium Pet Food | 33,100 | +174% | |
| 8 | Natural Tick Repellent | 22,200 | +50% | |
| 9 | Best Robot Vacuum For Pet Hair | 22,200 | +23% | |
| 10 | Freeze Dried Dog Food | 22,200 | +23% | |
| 11 | Flyball | 18,100 | +22% | |
| 12 | Freeze-dried Raw Dog Food | 18,100 | +22% | |
| 13 | Collagen For Dogs | 12,100 | +124% | |
| 14 | Durable Dog Toys | 12,100 | +22% | |
| 15 | Cat Grimace Scale | 12,100 | +537% | |
| 16 | Automatic Pet Feeders | 12,100 | +22% | |
| 17 | Best Air Purifier For Pets | 12,100 | +49% | |
| 18 | Pets Alive | 9,900 | +22% | |
| 19 | Zoo Lights | 8,100 | +50% | |
| 20 | Cat Sofa | 8,100 | +23% | |
| 21 | The Waterdog | 5,400 | +23% | |
| 22 | Organic Catnip | 5,400 | 11X | |
| 23 | Pet Resource | 5,400 | +23% | |
| 24 | Fresh Pet Food | 4,400 | +22% | |
| 25 | Pet Prints | 3,600 | +24% | |
| 26 | Paludarium Tank | 3,600 | +24% | |
| 27 | Pupsicle Refills | 2,900 | +81% | |
| 28 | Lick Mat | 2,900 | +21% | |
| 29 | Collagen Sticks | 2,900 | +190% | |
| 30 | Fi Mini | 2,900 | 97X | |
| 31 | Smart Litter Box | 2,400 | +26% | |
| 32 | Private Dog Park | 2,400 | +50% | |
| 33 | Single Ingredient Dog Treats | 2,400 | +50% |
Showing top 10 of 33 pet trends
| Category | Market Size | Growth | Leaders |
|---|---|---|---|
| Backyard Bird & Smart Pet Tech | ~$8B | ~14.2% CAGR | Bird Buddy, Petcube |
| Premium & Fresh Pet Food | ~$45B | ~9.8% CAGR | The Farmer's Dog, Stella & Chewy's |
| Functional Pet Supplements | ~$3B | ~12.0% CAGR | Zesty Paws, Native Pet |
| Pet DNA & Health Testing | ~$3B | ~15.3% CAGR | Embark, Wisdom Panel |
| Smart Litter & Pet Home | ~$6B | ~8.7% CAGR | Litter-Robot, iRobot |
| Dog Enrichment & Activities | ~$5B | ~12.8% CAGR | Kong, Sniffspot |
CAGR = compound annual growth rate
We rebuilt this list on July 13, 2026 from our live trend database, the same feed that powers the table above. The headline: last year's smart-gadget hype has cooled, and the momentum has moved to backyard bird feeders, fresh and functional dog food, at-home enrichment, and the supplements owners now buy for their pets the way they buy for themselves. Every search-volume and growth figure below is pulled from that live data.
A note on pet-health products: this article reports what owners are searching for and buying, not veterinary advice. Wellness claims below reflect how products are marketed. Talk to your veterinarian before adding a supplement or changing your pet's diet.
If you want to explore more trends like this across categories, sign up for Rising Trends and unlock the full experience.
Backyard birdwatching is the runaway pet-adjacent story of 2026. Searches for bird feeder have climbed to 135,000 monthly searches, up +233% over the past six months and +173% over the past three months, while bird feeder with camera pulls 33,100 searches, up +124% over the past three months as buyers add a lens to a classic hobby. The pricey AI-gadget framing that led this category last year has faded, and demand has shifted back to accessible feeders anyone can hang.
The pattern is clear: the hobby is broadening past early adopters, and the fastest growth now sits with everyday feeders rather than the most expensive smart hardware.
Bird feeding is surging because:
Bird Feeder (135,000 searches, +233% over six months): The core category term is one of the fastest-rising pet-adjacent searches, driven by new hobbyists and squirrel-proof designs.
Bird Feeder with Camera (33,100 searches, +124% over three months): Classic feeders upgraded with a lens for close-up viewing, the entry point for people who want footage without a full smart setup.
Automatic Litter Box (74,000 searches, +22% YoY): Proof the smart-home habit extends across pet categories, covered in detail below.
Owners keep trading up at mealtime. Human-grade dog food now pulls 27,100 monthly searches at +311% year over year, and freeze-dried raw dog food holds 18,100 searches at +403% year over year. Broader premium terms are breaking out too: premium dog food has surged to 110,000 searches (a breakout, up +82% over six months), while premium pet food sits at 49,500 searches, up +123% over the past three months.
The humanization of pet food is now the default expectation, with shoppers applying the same label-reading they use on their own groceries.
Premium nutrition is surging because:
Human-Grade Dog Food (27,100 searches, +311% YoY): Food made to human food-safety standards, the framing The Farmer's Dog helped popularize.
Freeze-Dried Raw Dog Food (18,100 searches, +403% YoY): Raw nutrition with shelf-stable convenience, one of the strongest year-over-year risers in the category.
Premium Dog Food (110,000 searches, breakout): A breakout head term, up +82% over the past six months as more buyers enter the premium tier.
Premium Pet Food (49,500 searches, +123% over three months): The species-agnostic version of the same shift, rising fast across dogs and cats.
Dog Food (201,000 searches): The generic base term remains huge and stable, the pool that premium brands keep converting.
Owners are now buying supplements for their pets the way they buy them for themselves. Collagen for dogs has climbed to 18,100 monthly searches at +174% year over year (and +123% over the past three months), air dried dog food holds 14,800 searches at +124% year over year, and probiotics for dogs commands a large 49,500-search base. These are functional add-ons rather than replacements, marketed to support joints, coat, and digestion.
This is a genuinely new section in the data, and it maps directly onto the human wellness trends owners already follow.
Pet supplements are trending because:
Collagen for Dogs (18,100 searches, +174% YoY): A joint-, skin-, and coat-marketed supplement that may support mobility, and the fastest-rising functional term this year.
Air Dried Dog Food (14,800 searches, +124% YoY): A gently processed format sitting between kibble and raw, growing with the same premium buyers.
Probiotics for Dogs (49,500 searches): A large, steady base as digestive-support products go from niche to routine.
Durable Dog Toys (18,100 searches, +311% YoY): Not a supplement, but part of the same buy-once-buy-well mindset, covered in the enrichment section below.
Owners still want to understand their animals at the genetic level, though the frenzy has settled into a steady habit. Dog DNA test holds 90,500 monthly searches at flat year-over-year growth, a large and durable base rather than a spike. Pain-assessment tools are the fresher story: the cat grimace scale sits at 12,100 searches, up +404% year over year as owners learn to read feline discomfort, even though the initial viral surge has cooled.
Testing has moved from novelty to a normal part of proactive pet care, especially for mixed-breed and senior animals.
Pet health testing is durable because:
Dog DNA Test (90,500 searches): A stable, high-volume category as home kits identify breed, relatives, and health markers.
Cat Grimace Scale (12,100 searches, +404% YoY): A veterinary pain-assessment tool that reads facial features, still up strongly year over year after its viral moment.
Probiotics for Dogs (49,500 searches): Health-minded owners increasingly pair testing with daily support products.
The pet-friendly home is consolidating around a few durable upgrades. Automatic litter box leads at 74,000 monthly searches, up +22% year over year, while self cleaning litter systems hold 74,000 searches but are cooling (down -45% over six months). Stainless steel litter box sits at 49,500 searches, easing off its peak. Beyond cats, habitat searches are climbing: ball python enclosure has jumped to 49,500 searches at +234% year over year as reptile keepers upgrade their setups.
The winners here are the practical, everyday-quality-of-life upgrades, while the flashiest and most expensive gadgets have started to plateau.
Pet home products are trending because:
Automatic Litter Box (74,000 searches, +22% YoY): The steadiest riser in the litter category as automation becomes the default expectation.
Stainless Steel Litter Box (49,500 searches): A premium, non-porous choice for multi-cat households, easing off its earlier peak.
Ball Python Enclosure (49,500 searches, +234% YoY): The standout exotic-habitat search, a sign reptile keeping is a real and growing niche.
Cat Water Fountains (49,500 searches): A steady hydration staple that holds a large base within the pet-home category.
Owners are spending on experiences, not just products. Puppy yoga leads the enrichment cluster at 74,000 monthly searches, up +49% year over year, while flyball has broken out to 14,800 searches, up +236% over the past three months. Treats and outings are rising too: dog friendly ice cream holds 18,100 searches (up +235% over six months), durable dog toys sits at 18,100 searches at +311% year over year, and dog pool near me pulls 9,900 searches, up +175% over six months.
This is a new theme in the data: enrichment, activities, and social outings for dogs are becoming their own spending category.
Dog activities are surging because:
Puppy Yoga (74,000 searches, +49% YoY): The most-searched enrichment activity, blending a wellness class with puppy socialization.
Flyball (14,800 searches, +236% over three months): A fast-rising team dog sport, evidence that structured activities are catching on.
Dog Friendly Ice Cream (18,100 searches, +235% over six months): A seasonal treat trend that has become a year-round search.
Durable Dog Toys (18,100 searches, +311% YoY): Tough, long-lasting toys winning on the buy-quality-once mindset.
Dog Pool Near Me (9,900 searches, +175% over six months): Local dog-swimming spots rising with warm-weather demand.
The pet industry of 2026 shows owners who treat their animals as genuine family members, but who are spending more deliberately than last year's gadget rush. Whether they are hanging a bird feeder (135,000 searches, +233% over six months), upgrading to human-grade dog food (+311%), adding collagen for dogs (+174%), running a dog DNA test (90,500 searches), automating the litter box (74,000 searches), or booking puppy yoga (74,000 searches), the common thread is durable, everyday premiumization rather than one-off hype.
The winning trends in pet care now share these characteristics:
For entrepreneurs and investors, the data points to several high-growth opportunities: accessible bird-feeding hardware, fresh and functional pet nutrition, pet supplements that mirror human wellness, exotic-habitat gear, and dog enrichment experiences. See how Rising Trends helps you find trending pet products before the competition catches on.
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